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Over Adobe Max in
LA right now...

Over Adobe Max in
LA right now...

Your dream job isn't applied for, it's made. Here's how.

Freelance, and Business, and Stuff the book, in stacks
Freelance, and Business, and Stuff the book, in stacks
Freelance, and Business, and Stuff the book, in stacks
THE BOOK (Second edition)

The updated and expanded Second Edition of Freelance and Business and Stuff is here!

This book covers how to start your own business, grow your client base, and promote yourself without selling out or starving. Written by us, the founders of Hoodzpah, based on everything we've learned running our studio since 2011. Plus: incredible insights from top creatives.

Learn to position yourself to attract dream clients, market yourself, price for value, and streamline your operations.

Whether full-time or part-time, you'll have the processes and confidence to run your own projects and earn what you deserve.

Book Testimonials
The Course and Community

The know-how, accountability, and community support you need to start your creative studio or freelance gig.

— On demand lessons give you the playbook

— Steal our resources: we share our decks and PM templates

— Get personalized help and feedback in the community

— Lifetime access

Freelance, and Business, and Stuff the book, in stacks
Freelance, and Business, and Stuff the book, in stacks
Freelance, and Business, and Stuff the book, in stacks
Course Testimonials
This is a project of

We started Hoodzpah in 2011 after one of us was fired and the other was laid off. We were unhirable on paper.

But we knew we had the design skills if we could just figure out a way to market them. We started Hoodzpah over a weekend (made a logo and whipped up a Wordpress site). We forgot to file paperwork and didn't know much of anything. But we were eager to learn. We connected with smart creatives and entrepreneurs online and offline, and tried to absorb as much as we could through listening, research, and trial and error.

As we dialed in our processes, learned the ropes, and shamelessly promoted ourselves, we grew our client based, gained confidence, and eventually began working with dream clients. We wrote this book to demystify the whole process of running your own business (whether freelancing part time or running a studio full time). It's hard, but not impossible. Not at all.

This book and course contains everything we wish we knew going in to business for ourselves. Actionable steps, helpful insights, and worksheets to guide you through budgeting and pricing.

We know it's tough times out there right now. But as companies shrink internal creative teams, they'll be seeking qualified contractors to help them fill the gaps in between. That's where great freelancers and studios can thrive with solid systems and procedures to do so.

We hope this book and course give you that roadmap and confidence you need. Have any questions? Reach out! We'd love to hear from you: info@hoodzpahdesign.com.

All the best,

Jen Hood and Amy Hood
Co-founders, Hoodzpah

Freelance, and Business, and Stuff is a passion project of Hoodzpah, a branding and type design studio, based on their book Freelance, and Business, and Stuff: A Guide for Creatives.

Freelance, and Business, and Stuff is a passion project of Hoodzpah, a branding and type design studio, based on their book Freelance, and Business, and Stuff: A Guide for Creatives.

Freelance, and Business, and Stuff is a passion project of Hoodzpah, a branding and type design studio, based on their book Freelance, and Business, and Stuff: A Guide for Creatives.